Bogart, Leo.

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  • 1921 Sep. 23: Born in Lvov, Poland
  • 1923: Moved to the United States
  • 1938 - 1941 : A.B., Brooklyn College
  • 1942 - 1946 : Served in the U.S. Army Signal Corps in WWII
  • 1946 - 1948 : M.A. in sociology from University of Chicago
  • 1947 - 1948 : Instructor in English, Illinois Institute of Technology
  • 1948 Aug. 8: Married Agnes Cohen
  • 1948 - 1951 : Opinion Research Analyst, Standard Oil Company (New Jersey)
  • 1948 - 1950 : Ph.D. in sociology from University of Chicago
  • 1949 - 1951 : Lecturer in Sociology, New York University
  • 1951 - 1952 : Fulbright Research Fellow, Institut National d'Etudes Demographiques, Paris, France
  • 1952 - 1958 : Vice President, Market Planning Corporation Division, McCann-Erickson, Inc.
  • 1953 - 1961 : Lecturer in Sociology, Columbia University
  • 1956 - 1957 : President, Radio-Television Research Council
  • 1958 - 1960 : Director of Marketing Research, Revlon, Inc.
  • 1960 - 1966 : Vice President of Marketing Planning and Research, Newspaper Advertising Bureau (NAB)
  • 1965 - 1966 : President, World Association for Public Opinion Research
  • 1965 - 1966 : President, Market Research Council
  • 1966 - 1967 : President, American Association for Public Opinion Research
  • 1966 - 1989 : Executive Vice President and General Manager, NAB
  • 1971 - 1972 : President, Consumer Psychological Division, American Psychological Association
  • 1989 - 1990 : Senior Fellow, Gannett Center for Media Studies, Columbia University
  • 1990: Adjunct Professor of Marketing, New York University
  • 1996 - 2005 : Director and Senior Consultant, Innovation International Media Consulting Group
  • 2005 Oct. 15: Died, Mt. Sinai Hospital, New York, NY

Organization Abbreviations

AAAA - American Association of Advertising Agencies AAPOR - American Association for Public Opinion Research ABC - Audit Bureau of Circulations ACR - Association for Consumer Research AEJ - Association for Education in Journalism (changed to AEJMC) AEJMC - Association for Education in Journalism and Mass Communication AMA - American Marketing Association ANA - Association of National Advertisers ANPA - American Newspaper Publishers Association APA - American Psychological Association APME - Associated Press Managing Editors ARF - Advertising Research Foundation ASA - American Sociological Association ASNE - American Society of Newspaper Editors ESOMAR - World Association of Opinion and Marketing Research Professionals (formerly European Society for Opinion and Marketing Research) IAMCR - International Association for Media and Communication Research IAPA - Inter American Press Association ICMA - International Circulation Managers Association IFRA - [publishers] INAE - International Newspaper Advertising Executives (changed to INAME) INAME - International Newspaper Advertising and Marketing Executives INCFO - Institute of Newspaper Controllers and Finance Officers INPA - International Newspaper Publishers Association MRDA - Media Research Directors Association NAB - Newspaper Advertising Bureau NRMA - National Retail Marketers Association WAPOR - World Association for Public Opinion Research

From the guide to the Leo Bogart Papers, 1912-2005 and undated, (David M. Rubenstein Rare Book & Manuscript Library, Duke University)

Archival Resources
Role Title Holding Repository
referencedIn The Nation, records, 1879-1974 (inclusive), 1920-1955 (bulk). Houghton Library
creatorOf Leo Bogart Papers, 1912-2005 and undated David M. Rubenstein Rare Book & Manuscript Library
Role Title Holding Repository
Relation Name
associatedWith Brooklyn College corporateBody
associatedWith Erasmus Hall High School corporateBody
associatedWith Freedom Forum Media Studies Center corporateBody
associatedWith Fulbright corporateBody
associatedWith Future of Advertising Project corporateBody
associatedWith Gannett Center for Media Studies corporateBody
associatedWith Innovation International Media Consulting Group corporateBody
associatedWith McCann-Erickson corporateBody
associatedWith Michael Jackson person
associatedWith NAB corporateBody
correspondedWith Nation (New York, N.Y. : 1865). corporateBody
associatedWith Newspaper Advertising Bureau corporateBody
associatedWith Newspaper Readership Project corporateBody
associatedWith P.S. 99 Junior High School corporateBody
associatedWith Revlon, Inc. corporateBody
associatedWith Standard Oil Company of New Jersey corporateBody
associatedWith University of Chicago corporateBody
associatedWith U.S. Army Signal Corps corporateBody
Place Name Admin Code Country
Subject
Occupation
Activity

Person

Birth 1921

Death 2005-10-15

Americans

English

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