Dorothy Dignam papers, 1907-1962 (bulk 1918-1955).

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Dorothy Dignam papers, 1907-1962 (bulk 1918-1955).

http://www.worldcat.org/oclc/173692500

Papers of one of the first women copywriters in the advertising business, chiefly consisting of examples of her work for the McJunkin and Vanderhoff advertising companies of Chicago and N.W. Ayer & Son, of Philadelphia and New York City. Included are office memoranda, occasional correspondence, and advertising samples and presentation booklets for clients such as the Ford Motor Co., Marshall Field & Co., and Cannon Mills. The advertising dates from Dignam's early career, and it reflects her specialization in women's products and advertising addressed to women. Also included are educational materials and radio scripts about women by Dignam and other members of the Philadelphia Club of Advertising Women; correspondence, photographs, and copy she prepared as head of the Defense Committee of the Advertising Woman of New York (AWNY) during World War II; speeches and related material for lectures delivered to advertising classes offered by AWNY; free-lance television scripts about fashion for broadcast by NBC (1944); correspondence and promotional materials for Advertising Careers for Women (1939), a book edited with Blanche Clair; How to be a Successful Advertising Woman (1948), for which she wrote one chapter; and a scrapbook of biographical clippings (primarily 1918-1927). The photographs are portraits and images used for Ford Motor Co. advertising and for AWNY Defense Committee advertising.

3.0 c.f. (2 archives boxes and 3 flat boxes)25 photographs.

Wisconsin Historical Society, Newspaper Project

Information

SNAC Resource ID: 6922846

Wisconsin Historical Society, Newspaper Project

Related Entities

There are 5 Entities related to this resource.

Ford motor company

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When Ford Motor Company was founded in 1903, Alexander Y. Malcolmson was elected the Company's first treasurer, but his assistant James Couzens actually managed financial functions. People holding the position of Ford Motor Company treasurer from 1903 to 1955 included Alexander Y. Malcolmson, 1903-1906; James J. Couzens, 1906-1915; Frank L. Klingensmith, 1915-1921; Edsel B Ford, 1921-1943; B. J. Craig, 1943-1946; and L. E. Briggs, 1946-1955. In 1903, the business office was in a small building o...

Marshall Field & Company

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Advertising Women of New York

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The Advertising Women of New York, Inc., founded in 1912 by Christine and J. George Frederick as the League of Advertising Women of New York, was the first club for women in advertising in America and one of the first in the world. Organized as an answer to discriminating men's clubs, the League's objectives were the further education in advertising of its members, and the encouragement of greater involvement of women in advertising. From the 1930s on, the club gave classes and awarded scholarsh...

Dignam, Dorothy, 1896-1988.

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Philadelphia Club of Advertising Women (Philadelphia, Pa.)

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The Philadelphia Club of Advertising Women (PCAW), founded in 1916 by sixteen women executives in the advertising field, “secure[d] for its members the benefits of discussion and cooperation in matters of interest for the purpose of mutual advancement, … further[ed] the study of advertising in its various branches, … emphasize[d] the work that woman [did] and [was] specially qualified to do, … and cooperate[d] with civic philanthropic and patriotic organizations whose undertakings [...