Reminiscences of Howard Mateer : oral history, 1956.

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Reminiscences of Howard Mateer : oral history, 1956.

http://www.worldcat.org/oclc/122565324

Early career with General Electric; on McGraw-Hill's ELECTRICAL WORLD; history of ELECTRICAL MERCHANDISING; James H. McGraw and electrical publications; advertising and subscriptions at ELECTRONICS magazine; new product promotion at ELECTRICAL MERCHANDISING; NUCLEONICS, history and readership; competition in electronics journalism; electrical merchandising industry; character of James H. McGraw; comments on Lester Moffat; Keith Henney as editor of ELECTRONICS.

Transcript 51 leaves.

Columbia University in the City of New York, Columbia University Libraries

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SNAC Resource ID: 6766922

Columbia University in the City of New York, Columbia University Libraries

Related Entities

There are 4 Entities related to this resource.

Mateer, Howard, 1894-

http://n2t.net/ark:/99166/w6v16bkz (person)

Publishing executive. From the description of Reminiscences of Howard Mateer : oral history, 1956. (Columbia University In the City of New York). WorldCat record id: 122565324 ...

McGraw, James H. (James Herbert), 1860-1948

http://n2t.net/ark:/99166/w6n0201x (person)

McGraw-Hill, inc.

http://n2t.net/ark:/99166/w6vm8b2v (corporateBody)

Phillips, Harlan B.

http://n2t.net/ark:/99166/w6639sck (person)