Agency history record.
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E.I. du Pont de Nemours & Company. Advertising Dept.
http://n2t.net/ark:/99166/w6286r5t (corporateBody)
E.I. du Pont de Nemours & Company's Advertising Dept. was formed in September 1921, when the company was reorganized with a decentralized structure. Prior to that time, advertising had been a division of the Sales Dept., but when the sales function was decentralized, a central Advertising Dept. became necessary to coordinate advertising activities across product lines. The Advertising Dept. was renamed the Marketing Communications Dept. on January 1, 1980. Du Pont's ...
E.I. du Pont de Nemours & Company
http://n2t.net/ark:/99166/w64r1jw9 (corporateBody)
The family firm of E.I. du Pont de Nemours & Company was established in 1802 and during the 19th century it became one of the United States' most important manufacturers of black powder. In 1902 three younger du Pont cousins: T. Coleman, Alfred I., and Pierre S. took over the company and within three years succeeded in bringing 75% of the American explosives industry (which at that time included black powder, dynamite, and smokeless powder) under their control. During the first decade of the...