National Opinion Research Center

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National Opinion Research Center (NORC), a nonprofit corporation that provides the public with a voice in matters of national concern, was founded in 1941 under the direction of Harry H. Field (1897-1946) and was affiliated with the University of Denver, Denver, Colo. Field believed a public opinion research center should not attempt to make predictions or sell products but should give voice to the ordinary people. In 1947 Clyde W. Hart became director and moved the operation to the University of Chicago. Hart left an affiliated Opinion Research Center (ORC) at the University of Denver campus to continue studies from Denver. ORC discontinued in Sept. 1949 due to financial problems.

From the description of National Opinion Research Center records. 1942-1980. (University of Denver, Penrose Library). WorldCat record id: 49628331
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Role Title Holding Repository
referencedIn Japanese American relocation centers records, 1935-1953 Division of Rare and Manuscript Collections, Cornell University Library.
referencedIn Henry Santiestevan Papers, 1975-2012 Cecil H. Green Library. Department of Special Collections and University Archives
referencedIn Papers of Samuel Andrew Stouffer Harvard University Archives.
creatorOf Tax, Sol, 1907-1995. [Map showing change in white and non-white population in Hyde Park, 1950-1956] [electronic resource] / map prepared by Sol Tax for paper on problems of the local community, given Feb. 4, 1957 ; data from urban renewal survey, N.O.R.C., & Chic. Community Inventory. University of Chicago Library
referencedIn National Association of Broadcasters. Records, 1938-1982. Wisconsin Historical Society, Newspaper Project
creatorOf National Opinion Research Center. National Opinion Research Center records. 1942-1980. University of Denver, University Libraries, Anderson Academic Commons
creatorOf Tax, Sol, 1907-1995. [Map showing change in white and non-white population in Hyde Park, 1950-1956] / map prepared by Sol Tax for paper on problems of the local community, given Feb. 4, 1957 ; data from urban renewal survey, N.O.R.C., & Chic. Community Inventory. University of Chicago Library
referencedIn J. B. Matthews Papers, 1862-1986 and undated David M. Rubenstein Rare Book & Manuscript Library
creatorOf Tax, Sol, 1907-1995. [Map showing change in black and white population in Hyde Park, 1950-1956] / map prepared by Sol Tax for paper on problems of the local community, given Feb. 4, 1957 ; data from urban renewal survey, N.O.R.C., & Chic. Community Inventory. University of Chicago Library
creatorOf National Opinion Research Center. [Minor publications]. Yale University Library
referencedIn Burgess, Ernest Watson. Papers. Addenda, 1910-1966 Special Collections Research Center, University of Chicago Library,
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associatedWith Burgess, Ernest Watson, 1886-1966 person
associatedWith Field, Harry Hubert, 1897- person
associatedWith Hart, Clyde W. person
associatedWith Matthews, J. B. (Joseph Brown), 1894-1966 person
associatedWith National Association of Broadcasters. corporateBody
associatedWith Opinion Research Center (Denver, Colo.) corporateBody
associatedWith Santiestevan, Henry person
associatedWith Santiestevan, Stina person
associatedWith Stouffer, Samuel Andrew, 1900-1960. person
associatedWith Tax, Sol, 1907-1995. person
associatedWith University of Denver. corporateBody
Place Name Admin Code Country
United States
Subject
Public opinion
Public opinion polls
Social surveys
World War, 1939-1945
Occupation
Activity

Corporate Body

Active 1942

Active 1980

Americans

English

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