Ford Motor Company. Lincoln-Mercury Division
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Ford Motor Company. Lincoln-Mercury Division
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Ford Motor Company. Lincoln-Mercury Division
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Biographical History
In 1922 Henry and Edsel Ford purchased Lincoln Motor Company from Henry M. Leland. In 1938, Ford Motor Company introduced the Mercury automobile. The Lincoln-Mercury Division was formed in October 1945 as part of Henry Ford II's restructuring of Ford Motor Company. The division was responsible for the sale and distribution of Lincoln and Mercury automobiles. The Lincoln-Mercury Division was briefly divided into two divisions, Lincoln Division and Mercury Division, from April 15, 1955 until August 31, 1957. The divisions merged to form Lincoln-Mercury Division again, which lasted from September to December, 1957. In January 1958, Lincoln-Mercury Division and Edsel Division merged to form the M-E-L Division. After production of the Edsel automobile ceased in November of 1959, the M-E-L Division was disbanded and the Lincoln-Mercury Division formed again.
The Advertising Department assisted the Sales Department in the preparation and production of sales promotion materials and materials to be used in the training of dealer retail salesmen.
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External Related CPF
https://viaf.org/viaf/141121236
https://www.worldcat.org/identities/lccn-no2009075999
https://id.loc.gov/authorities/no2009075999
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Languages Used
Subjects
Advertising
Advertising, Magazine
Advertising, Newspaper
Automobile dealers
Automobile factories
Automobile industry and trade
Celebrities
Ford automobile
Lincoln automobile
Lincoln Continental automobile
Lincoln Continental automobile
Mercury automobile
Mercury Cougar automobile
Pantera automobile
Presidential automobiles
Sales
Sales promotion
Nationalities
Activities
Occupations
Legal Statuses
Places
Michigan--Wayne
as recorded (not vetted)
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Convention Declarations
<conventionDeclaration><citation>VIAF</citation></conventionDeclaration>