Wunderman.

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Wunderman is a direct marketing and behavior-oriented marketing communications firm founded in 1958 as Wunderman Ricotta & Kline. It is currently a subsidiary of the Young & Rubicam agency.

From the description of Wunderman Archives, 1958-2010 and undated. (Duke University Library). WorldCat record id: 756838440

Archival Resources
Role Title Holding Repository
creatorOf Wunderman. Wunderman Archives, 1958-2010 and undated. Duke University Libraries, Duke University Library; Perkins Library
Role Title Holding Repository
Relation Name
associatedWith Air France. corporateBody
associatedWith American Express Company. corporateBody
associatedWith Apple Computer, Inc. corporateBody
associatedWith Britannica Home Library Service. corporateBody
associatedWith British Airways. corporateBody
associatedWith Citibank (New York, N.Y.) corporateBody
associatedWith Columbia Broadcasting System, inc. corporateBody
associatedWith Ford Motor Company. corporateBody
associatedWith Ford Motor Company. Lincoln-Mercury Division. corporateBody
associatedWith International Business Machines Corporation. corporateBody
associatedWith Jackson & Perkins Co. corporateBody
associatedWith Jaguar Cars Ltd. corporateBody
associatedWith John W. Hartman Center for Sales, Advertising & Marketing History. corporateBody
associatedWith Microsoft Corporation. corporateBody
associatedWith Wunderman (Firm) corporateBody
associatedWith Wunderman, Lester. person
associatedWith Young & Rubicam. corporateBody
Place Name Admin Code Country
United States
Subject
Advertising
Advertising
Advertising, Direct-mail
Advertising, Direct-mail
Advertising, Direct-mail
Advertising executives
Advertising executives
Direct marketing
Direct marketing
Occupation
Activity

Corporate Body

Active 1958

Active 2010

Danish,

Finnish,

Chinese,

French,

Hungarian,

Spanish; Castilian,

Portuguese,

Greek, Modern (1453-),

Norwegian,

Catalan; Valencian,

Czech,

Arabic,

Swedish,

German,

Japanese,

Turkish,

Dutch; Flemish,

Italian

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SNAC ID: 8877974