Golden State Mutual Life Insurance Co.

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The Golden State Mutual Life Insurance Co. was founded in 1925 on Central Ave. in Los Angeles by former Texas insurance agent William Nickerson Jr. and two partners; in 1945, Norman O. Houston succeeded Nickerson as company president, continuing the specialization of selling insurance to a lower income market often ignored by major insurers; three years after Ivan J. Houston became company chairman in 1980, Golden State handled $4.3 billion worth of insurance, employed 196 salaried workers, and owned a five-story headquarters building on Western Ave. and Adams Blvd., with several branch offices across the country.

From the description of Records, 1866-1985, bulk 1925-1985. (University of California, Los Angeles). WorldCat record id: 38274982

Biography

The Golden State Mutual Life Insurance Company was founded in 1925 on Central Avenue in Los Angeles by former Texas insurance agent William Nickerson Junior and two partners; in 1945, Norman O. Houston succeeded Nickerson as company president, continuing the specialization of selling insurance to a lower income market often ignored by major insurers; three years after Ivan J. Houston became company chairman in 1980, Golden State handled $4 .3 billion worth of insurance, employed 196 salaried workers, and owned a five-story headquarters building on Western Avenue and Adams Boulevard, with several branch offices across the country.

From the guide to the Golden State Mutual Life Insurance Co. Records, 1866-1985, bulk 1925-1985, (University of California, Los Angeles. Library. Department of Special Collections.)

Relation Name
associatedWith Houston, Ivan J., 1925- person
associatedWith Pajaud, William, 1925- person
Place Name Admin Code Country
California--Los Angeles
Subject
African American business enterprises
African American business enterprises
Insurance companies
Insurance companies
Occupation
Activity

Corporate Body

Active 1866

Active 1985

Information

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