B.W. Harris Manufacturing Co. (Saint Paul, Minn.).

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B. W. Harris, a privately-held, family-owned manufacturer of men's outerwear, was founded in St. Paul by Barney W. Harris (1886-1933) in 1916. The company began as a manufacturer of fur, sheepskin, leather, and textile outerwear, and was also a wholesaler of raw furs. Its Zero King line was established in 1917. In later years the company became a manufacturer of nationally distributed outerwear and sportswear for men, women, and children, much of it under the Zero King label. The main thrust of the business through the years seems to have been men's coats and jackets, primarily marketed to young, affluent urban professionals.

In 1971 the headquarters office was moved from Lowertown, St. Paul, to suburban West St. Paul, Minnesota. In 1978 B. W. Harris was sold to Palm Beach, Inc. (Cincinnati, Ohio), becoming an autonomous division of that firm. The following year B. W. Harris took over management of Powderhorn Mountaineering (Jackson Hole, Wyo.), another Palm Beach unit. In 1983 the Harris family repurchased the company.

By the 1990s B. W. Harris was producing mostly for private labels, and was no longer manufacturing in Minnesota.

From the guide to the Advertising and publicity materials., 1931-1992., (Minnesota Historical Society)

Archival Resources
Role Title Holding Repository
creatorOf Advertising and publicity materials., 1931-1992. Minnesota Historical Society
creatorOf B.W. Harris Manufacturing Co. (Saint Paul, Minn.). Advertising and publicity materials, 1931-1992. Minnesota Historical Society, Division of Archives and Manuscripts
Role Title Holding Repository
Relation Name
associatedWith St. Paul Winter Carnival. corporateBody
associatedWith Tarkenton, Fran. person
Place Name Admin Code Country
Minnesota--Saint Paul
Saint Paul (Minn.)
Minnesota
United States
Saint Paul (Minn.)
Saint Paul
Subject
Advertising
Advertising campaigns
Children's clothing industry
Children's clothing industry
Clothing factories
Clothing factories
Clothing trade
Clothing trade
Coats
Coats
Family-owned business enterprises
Family-owned business enterprises
Fashion
Fashion
Fur garments
Fur garments
Men's clothing industry
Men's clothing industry
Radio advertising
Sport clothes
Sport clothes
Television advertising
Television commercial films
Television commercials
Women's clothing industry
Women's clothing industry
Occupation
Activity

Corporate Body

Active 1931

Active 1992

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