Weir, Walter J.

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Walter Weir (1909-1996) worked as an advertising executive for a number of advertising agencies in the United States, as well as a freelancer and consultant. After retirement, he became a college professor. Author of several books on advertising, numerous speeches, articles, short stories, poems, songs and musicals.

From the description of Walter Weir papers, 1932-1996 and n.d. (Duke University Library). WorldCat record id: 51301479

Advertising executive, marketing and communications consultant, and professor of advertising.

From the description of Walter Weir papers, 1909-1996 and undated, bulk 1950-1990. (Duke University Library). WorldCat record id: 192140576

Archival Resources
Role Title Holding Repository
referencedIn Weir, Anthony, 1936-. Anthony Weir papers, 1954-1996 and undated. Duke University Libraries, Duke University Library; Perkins Library
creatorOf Weir, Walter. Walter Weir papers, 1909-1996 and undated, bulk 1950-1990. Duke University Libraries, Duke University Library; Perkins Library
creatorOf Cousins, Margaret, 1905-1996. Papers, 1921-1973. Harry Ransom Humanities Research Center
creatorOf Weir, Walter. Walter Weir papers, 1932-1996 and n.d. Duke University Libraries, Duke University Library; Perkins Library
referencedIn Civil rights march in Montgomery, Alabama. Boulder Public Library
Role Title Holding Repository
Relation Name
associatedWith Cousins, Margaret, 1905-1996. person
associatedWith Crain Communications Inc. corporateBody
associatedWith Green Thumb Inc. corporateBody
associatedWith Jackson & Perkins Co. corporateBody
associatedWith John W. Hartman Center for Sales, Advertising & Marketing History. corporateBody
associatedWith Ogilvy & Mather. corporateBody
associatedWith Ralston Purina Company. corporateBody
associatedWith Temple University corporateBody
associatedWith University of Tennessee, Knoxville corporateBody
associatedWith Weir, Anthony. person
associatedWith Weir, Anthony, 1936- person
associatedWith Weir family. family
Place Name Admin Code Country
United States
United States
Subject
Advertising
Advertising
Advertising agencies
Advertising copy
Advertising executives
Advertising executives
College teachers
Marketing
Marketing
Musicals
Radio advertising
Voice-overs
Occupation
Activity

Person

Active 1921

Active 1973

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