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Hotchkiss, George Burton, 1884-1953
http://n2t.net/ark:/99166/w6432tpr (person)
Born in Naugatuck, Connecticut in 1884, George Burton Hotchkiss served as a New York University School of Commerce faculty member for over 40 years and pioneered advertising education in America. Hotchkiss graduated from Yale as an English major with a B.A. in 1905 and an M.A. in 1906. He originally wanted to teach English literature and write poetry, but instead he became one of the foremost experts on marketing, advertising, and business writing of his time. Hotchkiss ...
