Haldeman-Julius, E. (Emanuel), 1888-1951

Variant names
Dates:
Birth 1888-07-30
Death 1951-07-31

Biographical notes:

American publisher of the LITTLE-BLUE BOOK, BIG-BLUE BOOK, and PEOPLE POCKET Series.

His philosophy of book publishing was to build up a reputation, offer a product of wide appeal, and then reach a sound economic ratio between cost of production and cost of selling. As the series became internationally famous and sales grew, the unit price was reduced from $.25 in 1919 when the series began to $.05 in 1922. By 1928 the LITTLE-BLUE BOOK Series alone included 1,260 titles.

From the description of E. Julius-Haldeman pocket books, 1919-1943. (Columbia University In the City of New York). WorldCat record id: 460880651

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Subjects:

  • Publishers and publishing

Occupations:

  • Publisher

Places:

  • United States (as recorded)

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