Macmillan company

The Macmillan Company was founded in 1869 as a branch in New York City of the British firm of Macmillan & Co., Ltd. of London. The company became autonomous in 1896 but the British firm maintained close ties and a strong financial interest in the company. The Macmillan Company attracted major American authors and published a wide variety of fiction, non-fiction, textbooks, reference works, and children's books. George Platt Brett, Jr. who became Macmillan's president in 1931, arranged for the publication of Margaret Mitchell's Gone With the Wind. Macmillan Company merged with Crowell-Collier Publishing Company in 1960 as a subsidiary and in 1973 the name was changed to Macmillan Publishing Company.

From the description of Macmillan Company records, 1889-1960. (New York Public Library). WorldCat record id: 144652317

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