Under the Hat Productions.

Under The Hat Productions was founded by Cash Edwards in Berkeley, California in 1984. Edwards arrived at this name for her business due to the multiplicity of booking, promotion, and publicity, “all under one hat.” Her journey did not begin or end in northern California, but this is where, while working as a publicist for the venue Freight and Salvage, Under the Hat Productions got its start.

Cash Edwards is a fourth generation native Texan. She spent many summers at her Grandparents farm in San Benito, Texas, where she encountered a wide variety of American and Mexican music through live performance and radio. Throughout her childhood and adolescence, she traveled with her Air Force father to assignments in exotic places like Germany. Her experiences in Europe exposed her to classical music, ballet, and European folk music which only fostered her appreciation of American folk music. Upon her return, Edwards realized that American music was beautiful and had a unique value.

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