The Observer Limited

As befits the oldest Sunday newspaper in the world, the history of the Observer is a volatile and varied one. The paper was founded in 1791 by WS Bourne on the simple premise that "the establishment of a Sunday newspaper would obtain him a rapid fortune"; within three years Bourne found himself £1,600 in debt. Though early editions of advertisements for the paper promised a paper "Unbiased by Prejudice - Uninfluenced by Party...Whose Principal is Independence", Bourne attempted to cut his losses and sell the title to the government. They declined.

In its first century, the Observer was in varying degrees a scurrilous gossip sheet, government propaganda rag and provocative thorn-in-the-side of the establishment. Throughout the nineteenth century, however, the paper's character changed and came to reflect the more sober morality of the age.

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