Murphy, William Beverly, 1907-1994.

William Beverly Murphy (19 June 1907 - 29 May 1994) was a U.S. food businessman. He was the president and CEO of Campbell Soup Company between 1953 and 1972. From 1942 to 1945 he was on leave from Campbell's Soup to the War Production Board. Prior to joining Campbell's Soup he was at the A.C. Nielsen Company (1928-1938), where he is credited with conceiving the idea for the Nielsen Food Index and Nielsen Drug Index Services. Murphy was also a life member emeritus of the MIT Corporation (Massachusetts Institute of Technology).

From the description of Fifty active years, 1928-1978 : An interview by Archie K. Davis with W. B. Murphy [typescript], 1978. (University of Pennsylvania Library). WorldCat record id: 775450071