Harris, John Benjamin, 1927-

  1. Harris, John Benjamin, 1927-
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Harris, John Benjamin, 1927-

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Harris, John Benjamin, 1927-


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Harris, John Benjamin

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Harris, John Benjamin


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1927

1927

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Professor Emeritus of Management and Marketing at Virginia State University. Pioneered governmental and commercial awareness of African American advertising markets and, in the 1970s, became the Director of the Virginia State Office of Minority Business Enterprise and Special Assistant to the Governor for Minority Enterprise.

From the description of John Benjamin Harris Papers, 1955-1991 and undated. (Duke University Library). WorldCat record id: 226390070 1927 Jan. 15 Born, Chesterfield County, VA 1933 1940 Kingsland Elementary School, Chesterfield County, VA 1943 Certificate of Barber Practice and Science from Virginia State College Trade School 1944 Graduated, D. Webster Davis High School (Virginia State College Laboratory School) American Campaign Medal 1944 1945 U.S. Army Air Force Virginia State College, Petersburg, VA 1947 1949 Virginia State College, Department of Military Science 1949 Commissioned U.S. Quartermaster (QM) 1950 Sept. 2 Married Ruth Hortense Coles 1950 1953 1st Lieutenant, U.S. Army Corps 1951 B.S. in Business Administration, Virginia State University 1952 Instructor in Military Tactics and Strategy, U.S Army QM School 1954 Jan. 2 Son, John Jr., born Assistant Hotel Manager, Love B. Woods, Inc., New York, NY 1954 1966 Captain, U.S. Army Officers Reserves 1955 M.B.A. in Marketing and Management, New York University, Graduate School of Business Administration Special Advertising Representative and Space Salesman, AFRO-AMERICAN Newspapers, Inc., Baltimrore, MD 1955 1967 Assistant Professor of Business and Economics and Director of Publicity, Virginia Union University 1957 Dec. 25 Daughter, Vita Michelle, born 1964 Fellow, General Electric and National Association of Manufacturers, Claremont Men's Graduate School, Advanced Certificate in Basic Economics 1965 General Electric Fellow,University of Chicago, Graduate School of Business, Certificate in Applied Economics Special Projects Officer, International Business Machines, Office Products Division 1965 1971 National Urban League Fellow 1966 Certificate in Macro Economic Theory, Case Institute of Technology. Republic Steel Fellow/Economics-in-Action Fellow 1967 Advertising Planner and Special Markets Assistant, Eastman Kodak Company Retired from Army Reserves 1968 NDE Fellow, Audio Visual Media Technology, Graduate School of Education, Virginia State College (now Virginia State University) Associate Professor of Marketing and Management, School of Business, Virginia State University General and Special Markets Advisor to Vice President, Pillsbury Company, Grocery Products Division Consultant on Minority Affairs, U.S. Navy Department 1969 Certificate in Advanced Advertising Management, Montauk, NY Association of National Advertisers (ANA) Assistant Account Executive, Benton & Bowles Advertising Agency 1970 Member, President's Inter-Agency Socio-Economic Policy Staff for Minority Business Enterprise 1971 Assistant Brand Manager, The Proctor and Gamble Company, Toilet Goods Division 1972 Director, Virginia State Office of Minority Business Enterprise and Special Assistant to Governor for Minority Enterprise, Office of the Governor, Commonwealth of Virginia Associate Professor of Marketing, School of Business, Virginia State University Evening School (10 years) Information Specialist, USDA, Agriculture Stabilization and Conservation Service (ASCS) Consultant and Interim Director, Church Hill Economic Development Corporation Certificate of Honor presented by Virginia Union University president Allix B. James "In recognition of distinguished services to the University 1955-1972" 1973 Honorary Citizen of Dallas, TX Member, Southern Growth Policies Board (6 years) 1974 Graduate School of Education, Howard University. Concentration in African American Relations, emphasis on marketing, business, and economic development African American Institute and Howard University Fellow to West Africa Circa 1974 Certificate in Marketing Education, U.S. Department of Health, Education and Welfare 1978 Stanford University, concentrated course on the "Role of Business in Society," ROBIS Institute/Intercollegiate Studies Institute, Certificate 1979 Director, Virginia State office of Minority Business Enterprise and Special Assistant to Governor for Minority Enterprise, Office of the Governor, Commonwealth of Virginia 1983 Fellow, The Direct Marketing Educational Foundation, Inc. and Direct Marketing Day Fellow, Cleveland Scholarship Program, Inc. and Professorial Intern in Marketing, Cleveland Illuminating Company From the guide to the John Benjamin Harris Papers, 1955-1991 and undated, (David M. Rubenstein Rare Book & Manuscript Library, Duke University)

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https://viaf.org/viaf/11127163


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https://www.worldcat.org/identities/lccn-n79097560


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https://id.loc.gov/authorities/n79097560


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Advertising


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Advertising


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Advertising executives


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African Americans


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African Americans and mass media


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Marketing research


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Minority business enterprises


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Minority business enterprises


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Minority consumers


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Radio advertising


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Television advertising


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Virginia

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United States

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