American Book Company.
Variant namesThe American Book Company (ABC) was an educational book publisher that published textbooks at the elementary school, secondary school and collegiate levels. The company was formed in 1890 by the consolidation of four publishing houses: Van Antwerp, Bragg and Co., A.S. Barnes and Co., D. Appleton and Co., and Iveson, Blakeman and Co. It operated successfully as the American Book Company for more than seventy years with the public school system and other educational institutions as its main clients, publishing educational titles on accounting, agriculture, art, civics, foreign languages, history (both ancient and modern), life sciences, literature, mathematics, penmanship, physical sciences, and various levels of readers.
In the 1960s and 1970s the company passed first to Litton Industries and then to the International Thomson Organization, finally being acquired by D. C. Heath and Company in 1981. ABC was eventually absorbed into D. C. Heath and ceased to exist as an imprint.
The company employed many noted artists as illustrators for its public school textbooks, including Norman Rockwell and Frederick Remington. It is perhaps best known for its series of McGuffey Readers, which sold 120 million copies between 1836 and 1960.
From the guide to the American Book Company Records, 1801-1971, (Special Collections Research Center, Syracuse University Libraries)
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