6790854http://n2t.net/ark:/99166/w63z67k6revised
SNAC: Social Networks and Archival Context
revised2015-09-18machineCPF merge programMerge v2.0revised2016-08-10T01:58:11machineSNAC EAC-CPF ParserBulk ingest into SNAC Databaserevised2016-08-10T01:58:11humanSystem Service (system@localhost)revised2017-07-06T15:04:19humanDina Herbert (dina.herbert@nara.gov)User published constellationrevised2017-07-06T15:05:43humanDina Herbert (dina.herbert@nara.gov)User published constellationrevised2017-07-06T15:07:06humanDina Herbert (dina.herbert@nara.gov)User published constellationcreated2024-03-28machineSNAC EAC-CPF SerializerSNAC Identity Constellation serialized to EAC-CPFcorporateBodyNestlépresumedNestlé A.G.presumedNestlé S.A.presumedFood processingJ. Walter Thompson Company.Nestlé Alimentana Company.Nestle Companyhttps://en.wikipedia.org/wiki/Nestl%C3%A9NestléJ. Walter Thompson Company. J. Walter Thompson Company new business records, 1924-2006 and undated, bulk 1980-1989.J. Walter Thompson Company.J. Walter Thompson Company. Atlanta Office.John W. Hartman Center for Sales, Advertising & Marketing History.J. Walter Thompson Company new business records, 1924-2006 and undated, bulk 1980-1989.42,000 items (60 lin. ft.)Collection combines the records of the New Business Departments of JWT's major U.S. offices: New York, Chicago, Detroit, Atlanta, and San Francisco, and includes presentations, memoranda, case histories, market research, and profiles of companies, industries, market segments, products and product categories. Topics addressed include the youth market, financial services marketing, food and grocery marketing, feminine hygiene and other personal products, and product branding. The collection includes photographs, audiocassettes, videocassettes, DVDs. Over 300 companies are represented in the collection, including Alitalia, Baskin-Robbins, Bell Atlantic, Circuit City, Eastern Airlines, Eyelab, Frito-Lay, Goodyear, Häagen-Dazs, HBO, Hyatt Hotels, IBM, Johnson & Johnson, Kodak, Kraft, Miller Beer, Morgan Stanley, Nabisco, Nestlé, Prudential, Schering-Plough, and the U.S. Navy. Many of the companies represented in the collection subsequently became clients of JWT, so there is some correlation between this collection and the JWT Account Files collection. Acquired as part of the John W. Hartman Center for Sales, Advertising, & Marketing History. Duke University Libraries, Duke University Library; Perkins Library